1. Should Domains be Keyword Heavy?
2. The Shorter the Domain, the Better
3. Use a plural
4. Hyphens should be avoided if possible
5. Ensure that there will be no trademark or other legal problems with the domain name you choose
6. Avoid long hyphenated URLs
8. Use words that can be visualized
9. Choose a reputable domain name supplier
10. Try Not To Use “_”
11. Use .com Whenever Possible
12. Choose a Meaningful Domain Name
13. Always remember this :

• short,
•  memorable,
• not easily confused,
• hard to misspell,
• related to the core of the business,
• with appropriate sounding to the core of your business.